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Prompts for UGC

Video scripts, hooks, native content for TikTok and Reels.

35 prompts·20 free·copied in one click

A native script, the way you'd tell a friend: hook, problem, demo, CTA — timed out.

ChatGPT / Claudescripttiktokugc
Write a 30-second UGC video script for {product}.

Audience: {who}
Platform: {TikTok / Reels}
Format: talking head plus a product demo.

Break it down by timing:
0–3 s — hook (a problem or intrigue)
3–8 s — why it matters / the pain
8–20 s — the product in action, what you liked
20–27 s — the result / the emotion
27–30 s — a soft CTA
Tone: alive, the way you'd recommend something to a friend. Add notes in [what we show on camera].
Show sample result

0–3s: "I spent three years looking for a cream that doesn't go shiny by lunch…" [holding the jar] 8–20s: [applying] "Look — matte, but the skin doesn't feel tight"… 27–30s: "I'll leave the link, try it yourself 🤍"

Hooks that don't look like ads — people watch them through and believe them.

ChatGPT / Claudehooksnativewatch time
Come up with 15 native hooks for a UGC video about {product}.

Audience: {who}
Important: the hook must NOT sound like an ad. It should sound like a person genuinely sharing.

Mechanics: a personal story, "I was shocked", a before/after comparison, admitting a mistake, anti-advertising ("don't buy this if…"), an insight. Write in the first person, conversationally.
Show sample result

· "I never thought I'd say this about something off a marketplace, but…" · "I didn't tell my husband what it cost — and he was the first to notice the difference." · "I bought it expecting to be disappointed. It didn't work out that way."…

A clear spec for a creator: what to film, what to say, what to avoid — no ten rounds of edits.

Claude / ChatGPTbriefspeccreators

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A video testimonial script on the formula «there was a problem → doubt → result».

ChatGPT / Claudetestimonialtrustscript
Write the script of a sincere video testimonial about {product} using the trust formula.

The customer's experience: {what it was like, what it became}

Structure:
1. Scepticism: "honestly, I had doubts, because…"
2. The problem: what they lived with before.
3. The buying trigger: what convinced them to try.
4. The experience of using it: one concrete detail that stood out.
5. The result: what changed (with a number or fact if there is one).
6. Who I'd recommend it to and who I wouldn't.
No grandeur, no superlatives — ordinary human speech.
Show sample result

"Honestly — I don't trust reviews, so I'll tell it plainly. I took the risk… A week in I noticed I'd stopped buying the other product. That's the real signal for me."

A whole series about one product in different formats — a month of content.

ChatGPT / Claudeideasseriesformats

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A caption that catches plus call-to-action options people actually tap.

ChatGPT / Claudecaptionctaengagement
Write a caption for a UGC video about {product}.

What the video is about: {the gist}
Platform: {TikTok / Reels}

Give me:
1. Three variants of the first line (the part visible before "more").
2. The main caption text (alive, 2–4 lines, emoji in moderation).
3. A question for the comments (to drive engagement).
4. 5–7 relevant hashtags (a mix of broad and niche).
5. Three CTA variants of different strength.
Show sample result

First line: "Don't buy it until you've watched to the end 👇" CTA: soft — "save it so you don't lose it" · medium — "link in bio" · hard — "only a few left, grab one".

A day-by-day stories plan: what to film, what to write, where the selling goes.

ChatGPT / Claudestorieswarm-uplaunch

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Take a popular format and fit it to your product without losing the point.

ChatGPT / Claudereelstrendadaptation
Adapt a trending Reels format to my niche.

The trend: {describe the format or the sound}
My niche: {what you do}
Product: {what we promote}
Audience: {who}

Give 5 adaptations. For each:
— How the trend transfers to the niche (in one sentence)
— The hook: the first line or the first frame
— A second-by-second shot list: what is on camera, what the on-screen text says
— Where the product appears naturally rather than as an ad
— The caption and the call to action

Important: the trend must serve the point, not be forced onto it. If the format doesn't fit the niche, say so and propose one close in spirit.
Show sample result

Option 2 · "What I thought vs what it turned out to be" 0–2s: text "Thought I'd never finish in an hour" [rushing] 2–6s: "Actually — 12 minutes" [timelapse of the work]…

Name, bio and pinned posts: three seconds to make following you obvious.

ChatGPT / Claudeprofilebiopersonal brand
Package my profile so that in 3 seconds it is clear who I am and why to follow me.

Who I am and what I do: {description}
Who the content is for: {audience}
What I sell: {product or service}
How I differ: {facts}
Platform: {Instagram / Telegram / TikTok}

Give me:
1. Profile name (the searchable field): 3 variants of "Name | niche as people search it".
2. The first line of the bio — the main promise, without "I help…".
3. The full bio within the character limit: who, for whom, the proof, the call to action.
4. What to pin: 5 topics and why each one.
5. Highlight names: 6 of them, following the customer journey.
6. What to cut from the current bio and why.
Write in the audience's language, no officialese and no list of credentials up front.
Show sample result

First line: "Your finances in order in 20 minutes a week" Highlights: Start here · Cases · Reviews · Pricing · FAQ · About me

A transcript becomes post copy, a carousel and a set of pull quotes.

ChatGPT / Clauderepurposingcontentcarousel

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Templates for the usual messages: from «how much is it» to outright rudeness.

ChatGPT / Claudecommentsdmscommunication
Write reply templates for messages from followers.

Niche: {what you do}
Tone: {friendly / expert / informal}
Product and price: {what and how much}

Two variants for each case:
1. "How much is it?" in the comments under a post.
2. "Can it be cheaper / is there a discount?"
3. An enthusiastic review.
4. Fair, constructive criticism.
5. Rudeness and belittling.
6. A question already answered in your pinned posts.
7. A collaboration offer from a brand.
8. A request for a free consultation.

Rules: reply short, like a human, don't apologise for existing. On price — state it right away instead of inviting them to DMs. On rudeness — calm and dignified, no squabbling.
Show sample result

"Too expensive" → "I get it, it's a noticeable sum. Here's what's included, and you decide: …" Rudeness → "Sorry it didn't land. My content may simply not be for you — that's fine."

5–7 rubrics with a clear job each, so the content stops being random.

Claude / ChatGPTrubricsstrategyblog
Build a rubric system for a blog so the content stops being chaotic.

Niche and subject of the blog: {description}
Who I am: {expert, experience, what makes me interesting}
Audience: {who and at what stage}
Goal of the blog: {sales / reach / community}
What I publish already: {examples}

Give 5–7 rubrics. For each:
— The rubric name (as the audience would call it)
— Why it exists in the blog: which job it does
— Which stage of the customer journey it serves
— Format and frequency
— Three concrete topic examples for me specifically

At the end: the weekly proportion of rubrics and which one is missing most right now.
Show sample result

Rubric "Other people's mistakes" — removes the objection "it won't work for me", serves the consideration stage. Topics: "Why his launch flopped", "Three mistakes in a first launch"…

What to say and show before the viewer scrolls past.

ChatGPT / Claudeunboxingreelsscript
You are a short-video writer. Write an unboxing script.

Product: {what is being unboxed}
Who films: {your persona and tone}
What must be remembered: {one property of the product}
Platform: {Reels / TikTok / Shorts}

Deliver a table by seconds: time, what is in frame, what is said, what appears as on-screen text.

Rules:
1. The first two seconds are not the box but the result or an unexpected shot.
2. The opening itself takes no more than five seconds: it has been filmed a thousand times before you.
3. Reveal one property in detail, mention the rest.
4. The ending is not "hit like" but a reason to have watched to the end.
5. Three alternative opening lines to choose from.
Show sample result

0–2 s: the product already in hand, a shot of the result. Text: "In 40 seconds you will see why I keep it" 2–7 s: opening it, sped up, no commentary… Ending: "One thing inside I almost threw away" — then show it.

How to show a result people believe instead of calling it editing.

ChatGPT / Claudebefore-afterresulttrust
You are a results-video author. Write a before-and-after script.

What changes: {object or situation}
Timeframe: {over how long}
What actually contributed: {list it honestly}
Footage available: {what shots exist}

Deliver:
1. Shot order with timings.
2. How to show the "before" so it does not look deliberately worsened: same light, same angle, same time of day.
3. Where to state the timeframe, and why it cannot go at the end.
4. What to say about factors other than the product: without this the video reads as an ad.
5. Three comments people will definitely write, and the answers.
6. What not to show, so as not to promise the impossible.
Show sample result

Same angle, same time of day — otherwise the first comment is "the lighting is different". Timeframe in the first five seconds: without it viewers assume it took a week… The comment "what else did you do" — answer it directly, it removes half the doubt.

Text timed to the shots, with pauses and stresses marked.

Claude / ChatGPTvoice-overeditingscript

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What to shoot, in what order, and what to bring so nothing is reshot.

ChatGPT / Claudefilmingshot listproduction

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A short message that gets answered — with numbers and one concrete idea.

ChatGPT / Claudecollaborationoutreachbrand
You are a creator writing to brands. Compose the message.

Your channel: {topic, platform, reach, audience}
Brand: {who they are and what they sell}
What you noticed about them: {something specific — a new product, a weak spot, a video that worked}
What you propose: {format}

Requirements:
1. No longer than eight lines — long emails go unread.
2. The first line is about them, not you: what you noticed.
3. One concrete video idea, not "I propose a collaboration".
4. Three numbers about you — the ones the brand cares about, not follower count.
5. One clear next step.
6. No "mutually beneficial", and no rate card in the first message.

Also give a follow-up version for when there is no reply after a week.
Show sample result

"I saw you released a starter set, but the reviews keep asking where to begin" — the first line. Idea: a video on "the first three days with the set", from someone who genuinely cannot do it yet… Numbers: 62% completion, 4.1% saves, audience 24–34, large cities.

Packages, what is included, how many revisions, and what counts as extra work.

Claude / ChatGPTratestermscontract

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Turning existing footage into posts, stories and text without filming again.

Claude / ChatGPTrepurposingcontent planefficiency

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Where viewers leave and what to change in the edit so they finish.

Claude / ChatGPTeditingretentionreels

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The opening line that stops the scroll, in eight versions.

ChatGPT / Claudehookopening linereels
You write short video. Rewrite the opening line.

Current hook: {as it sounds now}
What the clip is about: {the substance}
For whom: {audience}
What is on screen in second one: {describe}

Deliver:
1. Why the current one fails, in one line, without generalities.
2. Eight versions on different mechanics: question, number, mistake, disagreement, confession, before-after, warning, cut-off sentence.
3. For each, what must be on screen in that same second. A hook is not only words: a strong line over an empty frame holds nobody.
4. Two versions that work with no sound at all, as on-screen text.
5. Which to try first and why.

Every hook under 8 words. Longer and they are already scrolling.
Show sample result

Fails: "Let me tell you how I shoot reels" — promises a talk, not a result. Mistake: "I shot vertical for three years. Wrongly." Number: "40 clips, two worked. One difference." Cut-off: "Never open a video with…" On screen: a hand covering the lens — movement in second one holds better than a face.

A scene description for Sora, Veo or Kling that yields a clip rather than loose frames.

ChatGPT / Claudegenerationvideoproduct

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Showing how the thing works, without the words quality and convenient.

ChatGPT / Claudedemoproductscript
You write product films. Write a demo.

Product: {what it is}
Key property: {what sets it apart}
Buyer: {who}
The doubt: {what stops the purchase}

Script it by second:
1. 0-2: the property in action, with no introduction. Not "today I will show you a flask" but a flask being dropped.
2. 3-8: how it works, in one unbroken take. A cut here reads as a swap.
3. 9-14: the doubt and the answer to it. The exact reason people do not buy.
4. 15-18: scale or comparison — next to a hand, a coin, a familiar object.
5. 19-20: what to do next.

For each second: what is in frame, what is said, what is on screen.

The words quality, convenient, stylish and unique are banned. Each has to become an action: convenient means it opens one-handed, and that is visible.
Show sample result

0-2: the flask falls off a table onto tile, the lid holds, nothing spills. 3-8: one take — open one-handed, pour, close. No cuts. 9-14: the doubt is "it will taste of plastic". Pour water, smell it, cut to the steel interior. 15-18: beside a 500ml bottle — it fits the cup holder. On screen: "drops, does not leak", four words.

One page that makes brands want to work with you and know the price.

Claude / ChatGPTmedia kitbrandscollaboration

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What the brand actually wants and what to ask before you shoot.

Claude / ChatGPTbriefbrandsprocess
You are a producer. Decode a brand brief.

The brief: {paste it as sent}
The product: {if the brief does not say}
What is on offer: {format and money}

Work through:
1. What the brand actually wants: awareness, sales, or footage for their own ads. Everything follows from that, and briefs rarely say it.
2. What contradicts itself inside the brief. "Natural, like you would for yourself" and "must say these five points" do not coexist.
3. What is unstated but will surface: rights, usage period, revisions, who approves.
4. Five questions for the brand before you start. Each one asked now is one redo that never happens.
5. What is unrealistic and what to offer instead.
6. Red flags: unlimited revisions, payment after publication, perpetual rights at the same price.

If the brand says "however you like", ask what specifically they liked in your work: usually one clip, and that is the logic to shoot in.
Show sample result

Actually want: footage for their own ads — hence the horizontal requirement. Contradiction: "lively and natural" plus an approved script word for word. Unstated: the usage period. Ask — "perpetual" costs double. Question: "Which of our clips did you like?" The answer sets the tone better than any brief.

How to say this is the third redo without losing the client.

Claude / ChatGPTnegotiationrevisionsmoney

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A two-minute check: will it work for you or look forced.

ChatGPT / Claudetrendsdecisioncontent
You are a short-form strategist. Judge whether to take a trend.

The trend: {describe or link}
Your subject: {what the channel is about}
Audience: {who watches}
What you posted last month: {examples}

Check:
1. How old the trend is. Past two weeks and you arrive at an empty table.
2. What actually works in it: the sound, the edit, the phrasing, or the situation. That is what you copy, not the whole clip.
3. Whether it fits your subject without strain. Strain shows instantly and costs more trust than it earns reach.
4. What must change so it is your clip rather than a repeat.
5. Who in your niche already did it. Five means late; zero means check whether there is a reason.
6. The call: take it, take it changed, skip. With one line of why.

Skip is a normal answer. A channel that takes every trend is about nothing within a month.
Show sample result

Five days old — in time. What works is not the sound but the phrasing: "things I stopped doing". Fits: "prompts I stopped writing by hand". Two in the niche did it, both on other subjects. Call: take it changed — keep the phrasing, drop the sound, it is not ours.

What to film back to back so the rest of the month is only editing.

Claude / ChatGPTshootingplanningbatching

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Not yes/no for engagement, but a question whose answer changes something.

ChatGPT / Claudestoriespollsales
You produce social. Build a story series around a poll.

What you sell: {product}
What you want to learn or nudge: {goal}
Audience: {who watches}
How many stories you will shoot: {number}

Deliver:
1. The chain: the story before the poll, the poll, what shows after each answer. A poll with no follow-up is a wasted contact.
2. The question with two options people genuinely choose between. "Do you like it?" with "yes" and "very" tells you nothing.
3. What to show the people who picked option one and what for option two. Different answers mean different doubts.
4. Where the link goes and why there: right after the answer, while the person is in contact.
5. How to use the result in the next post. A number from your own poll is the strongest argument: it is about these very people.
6. What not to do: polls for view counts, three polls in a row, questions with an obvious right answer.

The question must be one whose result you actually want to see. If you already know the answer, it is decoration, not a poll.
Show sample result

Before: a frame with two listings, one with video, one without. Poll: "What do you look at first in a listing?" — "photos" / "video". Photo voters: a story on building the infographic. Video voters: the generation prompt. Link right after the answer, not at the end of the series. Next post: "68% of you look at photos first — so video at the bottom of the listing will not save it.

What to do on camera when you have no product and no pretty location.

ChatGPT / Claudeshootingcameradelivery
You are a director. Help shoot a clip that is just a person on camera.

Subject: {what you talk about}
Length: {seconds}
Location: {where}
What gets in the way: {stiffness, reading off paper, monotone}

Deliver:
1. The script broken into 6-8 second chunks. Long paragraphs cannot be held in the head, and reading off a page shows in the eyes.
2. What to do between chunks: change framing, step, turn, gesture. A still face holds nobody for 30 seconds.
3. Where to place a pause. A pause before the main point beats volume.
4. What to cut from the speech: filler, "actually", "sort of", apologies for the recording quality.
5. Where to stand and where to look. Into the lens, not the screen — otherwise the gaze drops and reads as uncertainty.
6. What to put behind you and what to remove. The background must not be more interesting than you.
7. Three takes with different delivery: calm, fast, with pauses. Cut the best one.

Do not memorise the words. Memorise the order of the thoughts — memorised text is audible and sounds like an advert.
Show sample result

Chunk 1 (7s): "I shot forty clips. Two worked." Pause. Change framing. Chunk 2 (8s): "The difference was not the lighting or the edit." Cut: "so", "basically", "sorry about the audio". Background: close the open wardrobe — the eye goes there.

What exactly you sell a brand, and what the word perpetual costs.

Clauderightscontractmoney

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Opening lines written not by you but by people who already bought.

ChatGPT / Claudereviewshookscontent
You write short video. Mine hooks out of reviews.

Reviews: {paste, unsorted is fine}
Product: {what it is}
Platform: {where you post}

Deliver:
1. Ten lines from the reviews that work as a first second. Verbatim: a buyer phrases it better than marketing, because they use their own words.
2. Five doubts that repeat. Each is a clip: the doubt in second one, the answer in second two.
3. Three negative reviews that make good clips. An objection you name yourself lands better than one you avoid.
4. The words buyers use for the product. Often not yours — and they will search with theirs.
5. What reviews praise that you never mention. Usually that is the main thing.

Do not tidy the quotes. A review hook works precisely because it sounds like a person rather than copy.
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From a review: "bought it for the cottage, turns out I use it more at home" — a ready first line. Repeating doubt: "it is probably heavy". Clip: put it on the kitchen scale. Negative review: "the instructions are useless" — shoot your own in 20 seconds. They call it something else: you write "insulated tumbler", buyers write "cup with a lid".

Why it did not land, in order, rather than by feel.

Claude / ChatGPTanalysisstatsmistakes

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A list of the ones you genuinely fit, instead of a blast to everybody.

Claude / ChatGPTbrandsprospectingcollaboration
You handle partnerships. Build a brand list for a creator.

What you film: {subject}
Who watches: {audience in detail}
What you have advertised: {if anything}
Your format: {clips, stories, reviews}
Geography: {country, city}

Deliver:
1. Twenty brands in three groups: obvious, non-obvious, and those already working with creators your size.
2. Why each fits — one line about audience overlap, not about the product being good.
3. Who decides inside those companies and how to reach them: a specific role, not a general inbox.
4. What to say in the first message to that particular brand: a hook from their current work.
5. Who not to write to and why: too large, agency-only, recently burned by creators.
6. The order: who to start with so the first reply arrives sooner. Starting with your dream brand is a reliable way to be disheartened by week two.

Twenty specific emails beat two hundred identical ones. Two hundred identical ones do not work at all.
Show sample result

Non-obvious: analytics tools for sellers. Same audience, and they barely hire creators — no competition. Decides: the marketer, not procurement. Search the company name plus "marketing". Hook: they published a teardown last month that is missing video. Do not write: large marketplaces directly — their vendor is booked a year out. Start: with the non-obvious ones. They reply faster, and then you have something to show the obvious ones.

Prompts for UGC — PrompTom