PrompTom
For marketplaces

Your listing against the one next to it

FREE

Why buyers pick the other one — point by point, fixable today.

Works best in ChatGPT / Claudeauditcompetitorslisting

The prompt

You are a listing analyst. Compare two listings and explain the difference.

Our listing: {title, price, review count, what is in the photo}
Competitor listing: {the same}
Search positions: {where we are, where they are}

Deliver:
1. What the buyer sees first in search results, ours and theirs — and what earns the click.
2. A point-by-point comparison: title, main photo, price, reviews, description. For each: who wins and why.
3. What we can change today at no cost.
4. What costs money, and roughly how much.
5. What not to change even though it differs: not every difference matters.
6. The single point that gives the most if only one thing gets done.

Do not put "lower the price" first: it is the most expensive and most reversible move there is.

Anything in curly braces is yours to replace.

Example output

In search results: their photo is on white, ours on colour — ours disappears into the grid. They have 340 reviews to our 28 — cannot be caught up, but we can answer every one of ours… One action: reshoot the main photo. Cheapest, biggest effect.

Related prompts

Title, benefit bullets and a description with keywords — a listing that gets found and bought.

ChatGPT / Claudelistingseoamazon
You are a marketplace specialist. Write a converting SEO product listing.

Product: {what the product is}
Key specifications: {material, size, features}
Audience: {who buys}
Search terms: {2–5 phrases people search}

Deliver:
1. Title (up to 100 characters, main keyword at the start).
2. 5–7 benefit bullets (a benefit for the buyer, not a dry spec).
3. Description (150–200 words) — weave the keywords in naturally, answer the common questions.
4. A "What's in the box" block.
5. 15 search keywords for the backend keyword field.
Do not keyword-stuff — the text has to read like human writing.
Show sample result

Title: "Kitchen Countertop Organiser — Spice and Small-Item Stand, Bamboo" Bullet: · Clears your counter — everything in one place instead of scattered across shelves… Keywords: kitchen organiser, spice rack, bamboo organiser…

A 6-image storyboard: what goes on each photo so the listing sells.

ChatGPT / Claudeinfographicsvisualsconversion

This prompt is part of the PRO collection

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Ready answers to praise and complaints that lift your rating and buyer trust.

ChatGPT / Claudereviewsreputationservice
Write seller reply templates for reviews on the {product} listing.

Brand tone: {friendly / businesslike}.

Give 2 reply variants for each case:
1. An enthusiastic 5★ review.
2. A neutral 3★ ("fine, but…").
3. A complaint about product quality.
4. A complaint about delivery (not the seller's fault).
5. A complaint where the buyer misunderstood the product.
Every reply: thank them, show care, and where it's negative offer a resolution — no excuses, no arguing. Add a gentle prompt to contact support if there is a problem.
Show sample result

Quality complaint: "We're very sorry this happened — it isn't our standard. Message us in chat and we'll replace it or refund you. Thank you for letting us know 🤝"

A teardown of a competitor's listing and the list of your advantages worth highlighting.

Claude / ChatGPT (vision)competitorsanalysisstrategy

This prompt is part of the PRO collection

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