Sales funnel step by step
From first touch to repeat purchase: stages, content and metrics at each one.
The prompt
Design a sales funnel. Product and price: {what and how much} Audience: {who} What already exists: {site, social accounts, mailing list, ads} Launch budget: {amount or "minimal"} Deal cycle: {days or weeks} Describe the funnel stage by stage: awareness → interest → consideration → purchase → repeat. For each stage: — What the customer does and what they are thinking at that moment — Which content or tool moves them onward — The channel — The stage metric and a benchmark for it — The typical reason people drop out at exactly this point At the end: which stage to start with when resources are limited, and why.
Anything in curly braces is yours to replace.
Example output
Consideration: they compare you against two competitors → you need a "how we differ" breakdown and a case with numbers. Metric: share reaching an enquiry, benchmark 20–30%. They drop out because the price is unclear.
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1. Pain: "Tired of customers leaving to 'think about it' and never coming back?" 2. Before-after: "3 enquiries a day became 17. Here is what changed." 3. FOMO: "The price goes up on the 1st — get in on the old terms."…
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Rubrics: "Mistakes unpacked", "Client case", "Behind the scenes", "Offer of the week", "Q&A" Day 1 | Mistakes unpacked | Carousel | "5 mistakes in packaging a service" | Value Day 4 | Case | Reel | "How a client doubled revenue" | Trust…